Foliba was co-founded by Diadie Bathily and myself in 2013. It is a children’s conference that focuses on teaching the traditions of African drum and dance.
As a solution to the identity system, vibrant colors were used and an illustration was made that fittingly silhouettes a dancer and a drummer.
Femi is my apparel and lifestyle brand.
Femi is inspired by femininity and urban culture. The first collection will be released online soon.
50 Shots is a personal photo essay that highlights 50 Black Men who live in Chicago. The essay aimed to negate the myth that black men are up to no good and make aware that they are human, just like everyone else.
I took and edited 50 photos of Black men living in Chicago who are all friends or colleagues of mine. Playing off of the idea of a mugshot, I had them write at least 5 things on a board that people might not know about them just by looking at them. I designed all of the graphic identity for the show: logo, flyers, sinage, posters, etc. I held an opening reception at elee.mosynary Gallery in Chicago’s art district where over 100 people attended. It then traveled to La Catrina Cafe and then was hung at Beauty & Brawn Art Gallery.
Shea is a publication where my design and art direction skills combine. The magazine features my solution to modern layout design and the photoshoots that I’ve creative directed.
My co-creator, Dominique Shepherd, is a photographer. We often bring our photoshoot visions to life and we decided on exploring making a magazine as the medium to present our creative direction work.
Heres a bunch of freelance flyers!
The client, BET, asked for four series of flyers that were related in design but varying in color that would correlate with their events for the Soul Train Weekend. The client provided the text, previous flyers, and asked that I created designs that were complimentary to their previous designs.
Ms. Menai requested a logo and basic identity system for her new cake business. I created a logo, flyers, order forms, a facebook profile picture & cover photo, as well as set up her facebook business page for her.
The solution was a minimal and playful logo. Alluding to a cake slice, the abstract “A” quickly takes the mark from simple to interesting. The color palette is representative of the client’s color preferences.
In Package Design, we were assigned to create a logo, packaging, and an advertisement for a brand of chips called Snack Max. We were given the dimensions of the bag and the net weight copy.
I researched modern chip bag designs and visited my local grocery store to be inspired. I settled on an eye catching and explosive design! There's No Snappier Snack!
In my Art Direction class, we were assigned to rebrand a local business. Cone is a family-owned and operated ice cream parlor located in Chicago, IL, with an Irish flair.
We worked in a group and my assignment was the create the New Look for the company. I created the logo and varying collateral pieces. I was inspired by Irish elements including green, celtic knots and an uncial typeface.
History of Typography: In Typography 3 class, we were assigned to create an infographic about the history of typography. My solution was to show when popular typefaces were created, showcase said typefaces by using the alphabet, and by also providing type classifications as bonus information. Hopefully, this infographic will help someone learn typography basics in the future!
Things Are Getting Hot: For my Sustainable Design Issues and Topics class, we had to create an infographic poster based on the effects climate change has had on rising sea levels and coral reefs.
Ferris Wheel Frenzy: We had to create an infographic comparing anything we chose. I chose Ferris wheels!
Clients, David and Francesca, requested a destination wedding mobile guide to give to their guests. They wanted a guide that would be easy to reference and that would inform their guests about the schedule and amenities while on their visit. The clients provided the copy and wedding colors.
Staying within the given color scheme, I chose to create a pdf that could be accessed on their phones or tablets that would scroll through 5 different informative sections.
Naledge In Action (NIA) is “a Georgia-based 501c3 dedicated to helping high school and college students overcome the barriers to career readiness and success.” Client, Tracey Knight, requested a logo that was corporate, however, coincided with her love for West African ideology.
As a solution, a West African symbol for knowledge was used as inspiration. Although used for inspiration, the symbol was thoroughly reinvented and customized for the client resulting in a captivating final mark that still alludes to her core values.
Too Fly Not to Fly: Clients, Brianna McLean and Desmond Owusu, are authors of a children’s alphabet photo book. They requested layouts for the cover and all the interior pages of the book. The photographs, illustrations, and copy were provided. The clients already had an idea of the layout design, however they needed someone to execute the layout professionally, efficiently, and uniformly.
Fitcher’s Bird: In my Typography 2 class, I was assigned to create a front and back cover, spine, title page, chapter page, and an inside spread for the short story, Fitcher’s Bird. I drew all of the illustrations to correspond with the quirky and eerie context of the story written by The Brothers Grimm.
Just some type play!
In my Senior class, we were assigned create a business and make a corresponding marketing plan. I chose to make a marketing plan for a dance show that I currently have in pre-production called Footwork.
We were required to design a logo, stationary, 2 ads, an email blast mock, promotional postcard, mock website, promotional item, commercial, poster, and an outdoor sign
In Package Design, we were assigned to create a logo and packaging for a toy car or motorcycle. We were given the blister package, photographs of toys, and the copy. We also were assigned to create a corresponding ad.
I wanted to be sure the design was kid friendly so I chose to use bright colors. Although still somewhat muted in tone, the vintage toy looks revived with a modern look, making it "New but Still Timeless!"
Take Me Off Speakerphone is a witty bi-monthly podcast based on girl-talk. Client, Morgan Walker, requested a logo that was feminine and related to gossiping with your girlfriends. The solution ended up being successful in that it was mysterious enough for potential listeners to be intrigued and want to tune in!
In Conceptual Imagery, we were assigned to design wrapping paper that could be sold in a set of three.
A triad of varying but related modern triangle designs with gold foil and a saturated color palette was my solution